Is SpyFu the right SEO tool for you?
In this SpyFu review, we’ll cover all of its features, pros and cons, and different plans.
If you're a newcomer to digital marketing, SpyFu may be the perfect SEO software for you since it comes with a lot of tools without requiring a huge investment.
Just like Ahrefs or Semrush, SpyFu can help you find keywords, track competitors, analyze backlinks, and more.
But what are the pros and cons of SpyFu?
In this SpyFu review, we'll go through some of the benefits and drawbacks so you can make an informed decision before purchasing a subscription.
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This SpyFu review will go through the following points:
- What is SpyFu
- How does it work
- Features and pricing
- The pros and cons of using Moz
But first, you might be wondering…
Why You Should Use SEO Tools
Marketers frequently get lost in the online marketing jungle.
Keeping track of everything that matters when it comes to SEO and social media marketing is difficult.
You must monitor your website traffic, keyword rankings, and handle many accounts on Facebook, Twitter, and other platforms all at once!
All of these things—as well as organic search engine optimization (SEO)
With so many internet rivals in 2021, investing in an SEO tool will be more important than ever.
Here are some SEO data to back up my claim:
- 49% of users say they use Google to discover or find a new item or product.
- 91% of all pages never get any organic traffic from Google.
- SEO drives 1000%+ more traffic than organic social media.
- The #1 result in Google gets approximately 32% of all clicks
- On the first page alone, the first five organic results account for 67.60% of all the clicks.
Simple to Manage Your Entire Digital Presence - From Backlinks to Domain Authority to Keyword Rankings and Page Analysis, as well as Competition Monitoring - All in One Portal With SpyFu
All of these features operate in tandem to ensure that you don't have to waste hours maneuvering between applications attempting to assemble the picture yourself.
This saves time while ensuring that nothing falls through the gaps!
So if you’re ready let’s dive into our SpyFu review.
Disclaimer: This post includes affiliate links that may provide a commission to me at no cost to you if you purchase a paid plan. However, the links are for the best software and tools you need to start a successful blog. For more information, you can read my affiliate disclosure in my privacy policy.
SpyFu Review - What is SpyFu
How do you know if your competitors are doing something that's working well?
Spying on your competition is a great way to learn from their successes and avoid their failures.
Unfortunately, the only way to find out what they're up to is by digging through years of reports and spreadsheets.
It's time-consuming and hard work!
SpyFu makes it easy for you to spy on any website or keyword in seconds.
You can see exactly how much money they've spent, which keywords they rank for, where those rankings came from (organic or paid), as well as every ad variation they've tested over the last 15 years!
All this information will help you better understand how to beat them at their own game.
SpyFu Pricing - How Much Does It Cost
SpyFu's pricing ranges from $36 per month for a "Basic" plan to $299 per month for a "Team" plan.
This is less expensive than most of the competition, and SpyFu does provide a lot of value for your money.
It isn't as feature-rich as Semrush... but it's also a lot cheaper.
If you're an SEO expert, Semrush is likely to be the best option for you.
It is somewhat more expensive than SpyFu, but it also includes a bigger and more up-to-date link index (in addition to a number of other useful features).
Check out our full Semrush review.
If you're a novice SEO or a small business owner looking for a cheap option, the SpyFu Basic plan is ideal.
SpyFu Features - What Does It Do
Domain Overview
The domain overview screen is the beginning of more in-depth research in SpyFu.
From here, you may identify the patterns you wish to study further.
When you click a domain name in the search bar at the top of the page, SpyFu displays dozens of statistics.
These include:
- The number of keywords that this domain is currently recognized for on Google, thanks to SEO and PPC campaigns.
- Keywords that have recently fallen off page one of Google for this domain
- The biggest competitors for this brand in SEO and PPC
- The number of inbound links for your selected domain
On the next page, you may explore the details of any of these indicators by clicking on them.
The SpyFu platform's domain overview feature highlights both its benefits and drawbacks.
There's a lot of data on display, and it can be quite interesting, but users must analyze and manipulate the figures to get this knowledge.
Other platforms are more user-friendly, although they frequently lack such a wealth of information.
SpyFu also focuses on external performance metrics.
It does not crawl websites to measure their technical SEO health.
SpyFu begins with the symptoms (ranking positions) and invites the user to piece together the causes.
This may mean you’ll want to pair this tool with a specialist technical SEO crawler to view the full picture.
Keyword Analysis
The keyword research tool in SpyFu is strong enough to compete with other SEO tools, and it includes a number of unique features that set it apart from the competition.
The inclusion of historical data for all subscription plans is a major plus. Given the volatility of SEO ranking positions, it's fantastic to see this longer-term perspective.
There are several useful filters for determining which keywords have recently improved or dropped in ranking position, allowing you to take immediate action.
Competitors' metrics include a calculation of the traffic these sites receive from their present keyword ranks.
For example, if a rival ranks for 100,000 keywords and receives the same number of monthly clicks as you do, SpyFu calculates how many times those rankings are viewed each month.
It also assigns a monetary worth to these SEO visits by estimating how much the website would have paid for such clicks through sponsored search.
This can be useful from an SEO standpoint, since it assists senior executives understand the significant advantages of organic search marketing.
Figures like these are quite handy when pleading for a larger SEO budget.
Users should also keep in mind that these calculations are inevitably rough, however.
On its help page, SpyFu claims, "Realistically, these days, you can expect our roll-up estimates such as Ad Budget and SEO clicks to be correct about 90% of the time."
Because my own experience suggests that this figure is lower, users should bear this in mind when utilizing the information.
Other important tools in the SpyFu keyword tool are Kombat and the Strategy option.
This will allow you to compare three domains against one another to find areas where your brand is lacking.
These keywords may also be tracked to see how your business improves over time.
Backlinks Analysis
Keyword and competitor research has long been the primary focus of SpyFu, though it does include powerful backlink analysis tools.
The procedure is straightforward and self-explanatory, from beginning to end.
You may enter a keyword for your domain, examine backlinks against rivals, and find out why your site is lagging behind.
You may now begin to construct the same connections. You may save time by extracting contact information for targeted sites using SpyFu's nifty function.
You can also leave notes and a rating for each potential link's importance.
Consider it a modernized spreadsheet for blogger outreach that desperately needed an upgrade.
Over 30 million domains and over 7.7 billion results are included in the SpyFu link index, providing a good enough picture of the overall situation.
These statistics are significantly lower than those provided by SEMrush and Ahrefs.
SpyFu, on the other hand, provides the tools most marketers will require for backlink analysis at a lower cost.
SpyFu Review - Pros and Cons
Pros
Cons
Conclusion
In conclusion, SpyFu is a useful SEO tool that offers a lot of useful features for optimizing your website's pages and content to search engines such as Google.
It's simple to use at a lower price than other software packages on the market.
So, if you're looking for low-cost, high-performance SEO tools, SpyFu may be a fantastic choice.